2023 Dragon’s Dogma 2 Sparks Controversy with $70 Price Tag


Dragon’s Dogma 2, made headlines not just for its spectacular gameplay but also for its entry into the $70 pricing tier. The game, set for release on March 24, 2024, introduces a departure from Capcom’s traditional pricing strategy, aligning with the industry trend of higher game prices.

Dragon’s Dogma 2 Gameplay Showcase

Dragon’s Dogma 2, an action role-playing game focusing on dragons and pawns, recently showcased its immersive gameplay on November 28. The game promises an engaging experience, featuring an impressive character creator and intense combat scenes. However, the spotlight shifted to the pricing strategy, marking Capcom’s first venture into the $70 price range.

Dragon’s Dogma 2 $70 Across Platforms

To embark on the Dragon’s Dogma 2 journey, gamers must be prepared to invest $70 across platforms, including PC (via Steam), PlayStation 5, and Xbox Series X/S. This pricing decision breaks from Capcom’s recent releases like Resident Evil 4 Remake and Street Fighter 6, which did not adopt the $70 price point. The move reflects the industry’s trend of setting new game prices at $70.

Dragon’s Dogma 2 Deluxe Edition and Additional Costs

Choosing the base version at $70 means missing out on extra perks. The Deluxe Edition, priced at $80, offers additional features, including the Boon for Adventurers pack with gear, items, and undisclosed preorder bonuses. The introduction of $70 and $80 options has sparked a divide among gaming enthusiasts, questioning the sustainability of such pricing models.

Industry-Wide Price Adjustments

Capcom’s decision aligns with broader industry trends, where Nintendo Switch, Sony, and Microsoft’s first-party games are adopting the $70 pricing model. Sega is also contemplating similar adjustments. Despite initial concerns, the gaming community appears relatively accepting of the price hike, according to insights from the CEO of GTA publisher Take-Two.

Dragon’s Dogma 2 Mixed Reactions and Ongoing Debate

While Dragon’s Dogma 2 generates excitement for its gameplay, the $70 price tag has ignited controversy. The increasing prevalence of $70 games signifies potential shifts in the gaming landscape. As the industry grapples with these changes, the debate around pricing continues, with publishers aiming to strike a balance between meeting gamers’ expectations and ensuring profitability.


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